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Let's Get You Started!

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Set Up Vagaro

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Select Features

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All Set!

Setting up your Photography Studio

Ready to streamline your operations? This guide will walk you through setting up your Vagaro account, sharing best practices & unlocking key features used by successful businesses like yours use to boost their bottom line.

Step 1:

Set Up Your Photography Studio Information

Set Up Your Business Profile

Settings > Business Profile

Make sure your photography studio is easy to find by adding your location (studio address), contact details (phone number, email), business hours, and a description that highlights your specialties (e.g., weddings, portraits, corporate headshots, product photography). Include your website URL so clients can book sessions, view your portfolio, and learn more about your services online.

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Add Your Policies

Settings > Facility Information

Protect your time by setting up key policies, such as your cancellation policy, no-show policy (e.g., charge for missed appointments), and refund policy. Clear policies help you avoid misunderstandings with clients.

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Build Out Your Service Menu

Settings > Service / Class Menu

Add all your photography services, including session types like family portraits, engagement shoots, event coverage, and commercial photography. Set buffer times between sessions for editing, resetting the studio, or preparing equipment for the next client.

Create Packages: Offer photography packages that include various session lengths, image counts, or additional services like photo editing and retouching. Create recurring payment options for long-term projects, such as weddings or multi-session branding shoots.

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Staff Profiles

Settings > Employee Profiles

Create profiles for each photographer in your studio, showcasing their specialties (e.g., fashion, newborns, landscapes), experience, and working hours. You can also link to their portfolio so clients can choose the right photographer for their project.

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Step 2:

Customize Your Photography Studio Account

Automate Reminders

Settings > Booking > Email and Text Notifications

Set up automated text and email reminders to ensure clients remember their session times. Send reminders 24 to 48 hours before each session to reduce no-shows and lastminute cancellations.

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Set Up Your Online Appointment Rules and Booking

Settings > Booking > Online Appointment Rules

Capture clients who drop by without an appointment and add them to a waitlist. This feature helps manage busy periods and fill last-minute cancellations while maintaining excellent customer service.

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Create Customer Profiles

Settings > Customers

Accept Walk ins frequently? Create a place holder customer profile and give it the name walk-in, This way you wont need to create a complete customer profile for a customer who you know is just stopping by for the day or just stopping by to purchase a product for themselves of a friend.

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Photos

Settings > Look & Feel > Photo Gallery

Showcase your studio by uploading your logo, photos of your space, and examples of your work. High-quality portfolio images—whether they’re portraits, product photography, or event shots—will help attract new clients and show off your photographers’ skills.

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Recommended Features

Take it a step further with these key features used by successful businesses like yours!

Explore More Features

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Online Shopping Cart

Sell everything online from products & services to memberships & gift cards. Plus, require deposits to avoid no-shows & cancellations.

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Forms

Choose a template or build custom forms for legal waivers, intake forms, surveys & more.

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Get Featured

Skyrocket your business to the top of Vagaro listings & get seen by more local clients.

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Vagaro Drive

Save photos, files, images & more. Choose the storage size that best fits your business needs.

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Packages & Memberships

Build loyalty & boost recurring revenue by offering memberships & packages.

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Social Media Integration

Get customers to book directly from your social accounts with our free integration.

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Daily Deals

When you add a Daily Deal, you're 4x more likely to be booked by new customers! Plus, it's free!

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Email & Text Marketing

Create & send campaigns to promote deals, send reminders, or share exciting updates. Send 1,000 emails for free when you activate Email Marketing!

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Credit Card Processing

Streamline your payments & offer interest-free payments with Vagaro's credit card processing.

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Connect

Connect with your clients and team more easily with our 2-way messaging app.

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Checked off the above steps?

Congratulations!

Now, it's time to shine! Get ready to elevate your business & watch your earnings soar.

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